Communications and
Public Relations Committee
M. Sühan Ayhan
Şeyda
Atmaca
Ayfer
Öztürk
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To enable the preparation of promotional visuals, social media content and/or press releases for events organized by our Committees, we kindly ask that all requests be submitted by completing the Graphic Design Request Form below at least one week before the event.
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The standard turnaround time for requested design materials is five (5) business days.
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To help us share your activities on the Foundation’s website and social media channels, we kindly ask you to submit photographs and/or videos together with a brief event summary by completing the form above during the event or within one or two days after its completion.
Tohumluk Foundation
Communications and Public Relations Committee
Communication and Publication Guidelines
A. Communication Channels
1. Event Announcements (Before the Event)
Upcoming projects and events are promoted through the following channels:
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Email notifications
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Instagram Stories
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Facebook, X (Twitter) and LinkedIn posts
2. Event Highlights (After the Event)
Completed projects and events are shared through:
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Website Blog (What We Do) — announced to volunteers via email
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Facebook, Instagram, X (Twitter) and LinkedIn posts
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Instagram Reels and Stories
3. News
Special occasions, announcements and Foundation news are published through:
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Facebook, Instagram, X (Twitter) and LinkedIn posts
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Instagram Reels and Stories
4. Video Content (Tohumluk TV)
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YouTube Shorts
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Instagram Reels and Stories
B. Publication Schedule
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Requests submitted without completing the Graphic Design Request Form available on the Foundation’s website will not be processed.
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Content is scheduled according to the chronological order of events.
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Promotional posts begin 3–7 days before the event whenever possible.
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Requests submitted one day before an event cannot be accommodated for advance promotion. If submitted after the event, the activity may instead be published as a news update.
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When multiple events are organized by the same Provincial Group or Committee within a single week, they may be combined into one coordinated publication.
Guidelines for Provincial Instagram Accounts
To maintain a consistent institutional identity and ensure a unified, professional presence across all social media channels, the following guidelines apply to Instagram accounts managed by Provincial Groups.
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For all provincial and committee activities, the Event Request Form must be completed and submitted to the Communications and Public Relations Committee as early as possible. Activities submitted without the form cannot be featured on the Foundation’s website, included in volunteer email communications or shared through the Foundation’s official social media channels.
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Please avoid sharing large numbers of event photographs in the Foundation’s main WhatsApp volunteer group. Instead, select a limited number of representative images and share them through the relevant provincial or committee WhatsApp groups when appropriate.
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Events should first be shared as Instagram Stories, and every story must tag the Foundation’s official account @tohumlukvakfi so that it can be viewed and reshared by the Foundation.
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For Instagram feed posts, please wait until the Foundation’s official account publishes the event and sends a Collaborator invitation. Provincial accounts are kindly requested not to publish feed posts before accepting this invitation.
These practices help strengthen the Foundation’s digital presence, ensure consistency across all communications and maximize the visibility and impact of our collective work.
Thank you for your cooperation and continued support.
Tohumluk Foundation
Communications and Public Relations Committee
Purpose of the Committee
The Communications and Public Relations Committee is responsible for managing the Foundation’s corporate communications and ensuring a consistent and professional brand identity across all communication channels.
Its objectives are to:
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Develop and maintain the Foundation’s visual identity and ensure the consistent use of its brand elements across all communication materials.
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Produce, design and publish content that supports the Foundation’s mission and strategic objectives.
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Promote the Foundation’s projects and activities through its website and official social media platforms.
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Keep volunteers informed about Foundation initiatives and activities.
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Increase public awareness, visibility and recognition of the Foundation.
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Facilitate communication within the Foundation through regular email newsletters and announcements.
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Produce scheduled YouTube broadcasts and special online programmes.
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Prepare press releases and support media relations.
Committee Responsibilities
The Committee shall:
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Develop, maintain and regularly update the Foundation’s official website (www.tohumlukvakfi.org).
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Inform volunteers about upcoming and completed projects through email communications.
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Prepare visual designs and written content for projects and events and publish them according to the Foundation’s editorial calendar across its official social media platforms:
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Instagram — @tohumlukvakfi
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Facebook — @tohumlukvakfi
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X (formerly Twitter) — @TohumlukV
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LinkedIn — Tohumluk Foundation
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Coordinate regular live broadcasts on the Foundation’s YouTube channel (@tohumlukvakfi), including programmes such as:
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Yunus Emre Conversations (2021–2022)
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Tohumluk Philosophy Talks (2021–2022)
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Tohumluk Conversations (2021–present)
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Tohumluk Education Series (2022–present)
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Inspirational Ambassadors of Anatolia (2022–present)
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Prepare press releases and maintain effective communication with media organizations.
Committee Operations
The Committee coordinates its activities through its official WhatsApp group.
The Committee meets at least once each month at the invitation of the Committee Chair. Meeting dates and agendas are shared in advance with Committee members and the Board of Directors.
Minutes of each meeting are prepared by the Committee Secretary and distributed to Committee members and the Board of Directors.
Committee decisions are adopted by a majority vote of members present.
The Committee carries out its activities according to an annual work plan and an agreed distribution of responsibilities among its members.
Through iletisim@tohumlukvakfi.org, the Committee receives requests submitted by other committees using the Graphic Design Request Form. Requests should be submitted at least one week before an event to allow sufficient time for the preparation of promotional visuals, social media content and press materials.
Following the completion of projects and events, the Committee publishes photographs, videos and accompanying event summaries submitted during the event or within one or two days afterwards through the Foundation’s official website and social media channels.